CEOs upbeat at CES
24 January 2012
CES is probably the one exhibition that translates well to the general public...

For one week each year the world’s attention is on the electronics industry to see what gadgets will be launched in the coming year, and what new technology we can expect to see integrated in gadgets in future years. Reviews and publicity at CES can make or break products and technologies.
It is also a show where the CEOs of some of the biggest companies in both the consumer electronics industry and other connected industries take the time to give us predictions for the industry and forthcoming technologies. This year’s CES was no exception. The CEOs of Qualcomm, Intel, CEA and Mercedes Benz delivered their views of the future. The following announcement details some of the key points of these speeches.
Gary Shapiro, President and CEO of CEA, delivered a State of the CE Industry address on Tuesday morning. Shapiro projected that global spending on consumer technology devices will surpass $1 trillion in 2012. Shapiro cited innovation as the key to global industry and economic growth, saying that nations have three options for recovery: raise taxes, cut spending or grow the economy. Of these three, growth is the best path and it comes only from innovation.
Qualcomm's Dr. Paul Jacobs delivered the opening 2012 CES keynote Tuesday. Jacobs announced that the mobile market will soon reach $1.3 trillion and discussed ways that mobile platforms are improving lives. During his address, Jacobs introduced Qualcomm's Snapdragon processor, the first all-in-one processor to hit the market. Joined on stage with Nokia's Stephen Elop, Jacobs announced that every Windows phone will be powered with Snapdragon processors. Jacobs also introduced Lenovo's Liu Jun, who announced the company's first Smart TV to be powered by Snapdragon.
During the Tuesday afternoon keynote, Dr. Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars, took the stage to highlight Mercedes-Benz's innovation inside the vehicle. Zetsche discussed connectivity in the car and how the digital lifestyle extends to the "digital drive style. Zetsche also highlighted their Car2Go service, a car sharing program featuring electric vehicles. The service will add twelve new cities in 2012 as well as Car2gether, a secure social network for the road.
In Tuesday afternoon's closing keynote, Intel President and CEO Dr. Paul Otellini spoke of "transistors transforming people's lives.” A number of Intel-based products were announced, including the Intel-based Lenovo K800, a smartphone coming to market later this year. Intel processors will also be featured in a number of devices from Motorola Mobility thanks to a new multi-year, multi-device partnership.
Intel demonstrated the power of its new 22 nanometer, a three-dimensional transistor technology named Ivy Bridge.
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